The New Blue Ocean Strategy Casebook: 8 Success Stories

What do Netflix, the city of Medellin in Colombia and Emmanuel Macron have in common? You may be surprised by the answer: each is an example of a game-changing Blue Ocean Strategy move.

Since 2005, a large number of start-ups and multinational companies have launched highly successful offerings based on Blue Ocean Strategy. And the results are clear: the return on a blue ocean product launch is 9 times greater than that of incremental innovations or line extensions.

Do you want to learn how to help your company create its next Blue Ocean?

This white paper covers:

1. The major concepts and tools behind Blue Ocean Strategy
2. 8 Blue Ocean Strategy examples: The strategic secrets behind successful Blue Oceans
3. How to apply Blue Ocean Strategy with experiential learning

Simply fill out the registration form today to receive your free copy of The New Blue Ocean Strategy Casebook to learn from some of the best Blue Ocean Strategy companies.