Strategic Innovation & Learning

The greatest strength of the Blue Ocean Strategy approach lies in its power to transform mindsets, to truly inspire leaders to see that that innovation is not only desirable but possible.

Why now is the time to use Blue Ocean Strategy, find out here.

CentrX uses the Blue Ocean Strategy Simulation (BOSS), developed by StratX Simulations in collaboration with the book’s authors, to help top executives and cross-functional managers learn, practice and apply Blue Ocean Strategy moves and help facilitate the design thinking process.

Learn more about the Blue Ocean Strategy Simulation (BOS).

Innovation is, or certainly should be, at the heart of every company’s strategic priorities. These priorities may be phrased in different ways such as ‘growth’, ‘transformation’, ‘becoming more agile’, ‘creating new solutions’.. but innovation is essentially what is needed.

Check out our Expert Insights in Leadership & Innovation.

Why Choose CentrX

Strategic Innovation

Exclusive business simulation for innovation

CentrX uses the Blue Ocean Strategy Simulation (BOSS), developed by StratX Simulations in collaboration with the book’s authors, to help top executives and cross-functional managers learn, practice and apply Blue Ocean Strategy moves.

Over the past 10 years, CentrX has run numerous Blue Ocean Strategy initiatives with blue-chip companies around the world.

Strong emotional anchor

Our innovation programs give participants a unique opportunity to experience dynamic and true-to-life market scenarios that create appetite for learning and inspire teams to drive innovation in their own activities.

Exceptional engagement in different learning environments

Experiential business simulations provide a perfect environment for extensive collaboration and friendly competition among teams that can create top engagement in virtual, in-person or hybrid mode.

Expert facilitator team

CentrX programs are coached and debriefed by an expert facilitator team (top MBAs) with significant business experience in innovation, strategy and management across different industries.