Industry Insights

Chief Learning Officers (CLOs) rarely have the appropriate tools to demonstrate that ambitious - and sometimes costly - learning initiatives can, just like any other investment, generate substantial returns.

Strategy is an age-old concept that many organizations are still trying to master. How do you build a good one? How do you execute it? How do you know everyone in the organization is on board and knows what to do? And ultimately, how do you know if...

"We are introducing a truly innovative technology with the potential to disrupt the way customers and stakeholders in our market view their problems and solve them. But we are facing big challenges. 

We share the six critical areas of need in learning and management development as identified from recent interviews, surveys and interactions with customers, thought-leaders and industry experts in the biotech and pharma industry.

Simple tips for improving digital customer engagement in pharma marketing. 

Pharma has been trying to crack the customer engagement code in pharma marketing since the very first rep signed the log-in clipboard at the front desk for the very first time, detail aid in tote.

Looking back, 2018 could be deemed as a pivotal year for pharmaceuticals when it comes to patients. The year when chatter around patients perceptively quieted.

Ask any stakeholder in your universe “From your point of view, who is my brand’s most important stakeholder?” The answer will always be “me”.

And that’s because all stakeholders are trying to satisfy their needs and desires with your product or...

We often get calls from partners and customers in the pharmaceutical industry with requests that we classify as “strategic emergencies.” These calls typically come from teams that are struggling to achieve commercial excellence at some stage in...

Our environment is not complicated anymore – it's complex. No leader can continue to pretend to be competent in every single area of expertise needed by their organization. Today, when information is available anywhere and at any time, the ownership...

Talent development is a key responsibility of senior management and their HR partners. Hiring the right talent and grooming them to become successful leaders is not only imperative for business success but it also helps to retain employee retention...

Companies are keenly aware of the imperative of the digital age: either go digital, or go home. Disruptive technologies such as blockchain, Artificial Intelligence (AI), the Internet of Things, virtual reality—the list is long—are shaking up the...

The digital evolution that has shaped the last few decades will be rapidly overtaken by other revolutions, such as Artificial Intelligence and Blockchain, amongst others. We will be moving from a production-led economy to a creation-led one, in...

At the start of the year, organizational consultant Marc Rosenberg jokingly predicted that “the name “Kirkpatrick” will be mentioned 14,473,891 times in 2018.” As certified Kirkpatrick practitioners, we at CentrX are here to add a few more mentions...

Back by popular demand following our digital knowledge quiz part 1, we've put together a few short questions so you can see if you've got what it takes to be a digital whizz.

From search engine optimization to creating engaging digital journeys,...